World Home.
Plumbing World has big growth plans. We looked into the opportunities and made a significant discovery; most home owners didn’t think Plumbing World was for them – they simply didn’t consider shopping there.
We needed to show consumers that though plumbers shop at Plumbing World, they could too.

Enter Plumbing World Home. With rebranded showrooms at its core, we created a new consumer-centric brand and a clear message: Plumbing World Home is for you.

Backed by the collective experience of the business’s shareholder plumbers, here you’ll get the right advice and products to create the bathroom of your dreams.
"The team at Charm have brought a warmth and sparkle to our brand and are a true pleasure to deal with."

Sarah Vining, Marketing Manager, Plumbing World